| "Privacy Nutrition Labels" als Info nun im App-Store |  |
Apps müssen nun genau auflisten, was genau sie alles tracken (oder das nun schnellstmöglich tun; die Google Apps z.B. geben da wohl noch nichts an). Facebook hat das bei ihrer App dagegen schon getan und natürlich darf man da so richtig schön lange scrollen, Video hier:
[https://twitter.com/tomwarren/status/1339174301564604418]
Themenverwandt dazu passend, Facebook wettert mit einer ganzseitigen Anzeige in verschiedenen Tageszeitungen gegen die neuen Möglichkeiten auf iOS 14, sich Tracking per Grundeinstellung zu entziehen:
[https://www.macrumors.com/2020/12/16/facebook-takes-out-full-page-ads-to-attack-apple/]
"Facebook has today attacked Apple in a series of full-page newspaper ads, asserting that iOS 14's privacy changes regarding data gathering and targeted advertising are bad for small businesses (via Bloomberg).
The ads are running in the New York Times, Wall Street Journal, and Washington Post, feature the headline "We're standing up to Apple for small businesses everywhere."
Earlier this year, Apple introduced a number of privacy changes that curb the ability of companies like Facebook to gather data on users and target adverts. In iOS 14, Apple has made the "Identifier for Advertisers," used by Facebook and its advertising partners for ad targeting, an opt-in feature, providing more transparency for users who would prefer not to be tracked in apps and on websites. The update simply asks users if they want to agree to ad tracking or prevent cross-app and cross-site tracking to provide targeted ads.
iOS 14 also has a prominent "Tracking" section in the Privacy portion of the Settings app, where users can disable the option for apps to track them altogether. Even if this feature is toggled off, apps must still ask permission to track users across apps and websites owned by other companies, which is a blow to the silent ad-related tracking that has been going on behind the scenes. (...)"